"The tools and process reengineering that Dr. Edgell recommended have helped us to strategically reallocate scarce marketing resources. These changes have yielded dramatic and successful results."

 

Ethan Hanabury

Former Senior Associate Dean

Degree Programs

Columbia Business School


Selected Clients


Swiss Business School

MBA Program

Created and taught new course on corporate governance, business ethics, and socially responsible business practices.


Columbia University Business School

Premium Executive Education                            

Developed strategic and tactical enhancements to marketing and

web site programs.  


Independent Press Association

Magazine Infrastructure Organization 

Created enhanced organizational design and development strategy including a new proposal and communication approach and a targeted foundation list (over 400 media funders). Based on this work, the IPA was selected as a finalist for a $1 million grant.


Saint Mary’s College of California

School of Economics and Business Administration

Undergraduate and MBA Program

Created and delivered graduate and undergraduate courses, advised students on career development and communication skills, and forged alliances. Developed various study and company visit tours for MBA students from premiere European universities, University of St. Gallen and Universitat Ramon Llull, La Salle (Barcelona); master planned international venture capital conference in cooperation with Universitat Ramon Llull, La Salle and the Barcelona Chamber of Commerce.


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